Make your agency a strategic asset for clients by helping them cut through the clutter and get them their desired results
You face increasing challenges. Clients want to know what they are buying – eyeballs and awareness are not enough. Competition is tighter. New media is introducing new players, new tools and new alternatives for media planning and buying.
Agency questions:
- Can we show our clients how their marketing investments will deliver financial results?
- How much should our clients really spend on digital media? On social media?
- How are new media activities impacting retail sales?
- Do our marketing plans show how new and traditional media interact to achieve results?
- What is the long term brand impact of our marketing campaigns?
MarketShare's answers:
Our solutions allow agencies to win new clients, serve existing clients better, and make business operations more profitable.
MarketShare allows your agency to provide strategic recommendations. Tie your clients’ actions to real-world results while showing them how to spend more effectively.
Our solutions allow you to provide your clients with predictive recommendations for new product launches and budgeting. Use the same tools as our marketers clients and benefit from the increased transparency of shared decision making and understanding.
MarketShare Planner for Agencies
Win more business and grow your existing relationships. MarketShare Planner for Agencies is an expert system that provides instant blueprints for marketing plans, budgets, and allocations across offline and online media.
This tool helps your agency bring fact-based recommendations to your clients and prospective clients, providing clear guidance around marketing budgets, allocation, media mix and in-flight ‘course correction’.
Your agency can improve its operating efficiency by using the analytics platform for media planning and optimization, speeding the process and dramatically reducing the typical costs of such activities.
MarketShare Planner for Agencies gives agencies a competitive advantage. Agencies can quickly show clients the true, bottom-line impact of their advertising in traditional media, search, display and social media and the interactions between these channels.
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Strategic marketing planning services & software
Agencies should offer strategic plans as distinctive as their creative ideas. MarketShare delivers clear, cohesive strategic plans, including business planning, forecasting, audience identification, media allocation and flighting recommendations.
We provide solutions tailored to your individual clients, using their historical data to generate models specific to their needs and situation. Your agency can provide deep planning and decision analytics that help clients achieve their financial and brand objectives. With these solutions, your agency can provide strategic recommendations rooted in real-world results and supported by objective third-party analytics.