Our mission is to transform the growth rate and efficiency of our clients' businesses by bringing new levels of transparency to their decision-making.
Our technology and services work together to help managers make informed decisions, based on quantifiable results. We help businesses grow efficiently – by revealing the true drivers of demand for their products, and helping them focus investment on those drivers.
We reveal how much to spend, where and how to spend it, and the results those dollars will deliver. Our impact: higher efficiency, growth, brand equity, profit, and market share.
The MarketShare team is a powerful mixture of experienced business managers, scientists, technologists, and industry thought leaders. We understand traditional and digital marketing– online, offline, social and mobile – and how they interact. And we understand real-world decision-making and action, so we deliver concrete, doable action plans.
Join over half the Fortune 50 companies, and a worldwide network of leading marketers, agencies and media companies in achieving greater transparency and greater success through MarketShare.
What We Stand For
We believe in a world where information is transparent
Where knowledge is shared
Where decisions are confident
And where what happens next isn’t a surprise
Where business is just run better, and everyone benefits
A transparent future
Why Us
Why choose MarketShare as your partner? Four qualities distinguish MarketShare:
Accuracy
Our models are based on concrete, real-world business results rather than generalized survey or panel data
We look across all marketing, sales and distribution decision points, online and offline
We understand the interactions between media, rather than treating them as silos (for example, we can assess the impact of TV in prompting search and thus online impressions)
Objectivity
We are not part of an ad agency, media buying group, or consulting firm. We’re selling nothing but better results.
Practicality
We make future business outcomes clear rather than simply diagnosing past decisions
Our team understands real-world decision-making and action, so we deliver concrete, doable action plans
Technological excellence
Our solutions are built on world class technology, with powerful analytics platform empowering Software as a Service solutions
We can therefore offer a broad range of solutions to fit your specific circumstances and needs.